Dr. Eric L. Maxwell, Au.D, FAAA |
I have always been fascinated by magic. It is so interesting to see the card you have
chosen shown up when you think there is no way that it could. Or someone “magically” transported from one
place to another. Or to see a person
that gets cut in half but then with a little bit of “magic” they are whole.
The thing that intrigues me the most is trying to figure out
how they do their “magic”. I know that
what they are doing can’t be real so I try to figure out how it is done. Is someone else in the box that is being cut
in half? Same thing with transporting
someone to a different location, is it a look alike? Or did they use a trapdoor and have the
person move really quickly? For a card
trick are they counting cards or is it because they have the cards in a certain
order? There are numerous magic tricks
that I still can’t figure out how they perform them but I always come away
thinking that even though it looks really good I know that it isn’t real. It has no substance. It catches your attention and is flashy but
isn’t something that you can rely on.
Sometimes, to me, it seems that advertising falls into the
same category as magic. It can sound too
good to be true. It can catch your
attention but not have a lot of substance.
An example from my profession as an audiologist is that I’ve seen it advertised
that the new hearing instruments will remove all background noise. That would be an example of “magic”
advertising because there aren’t any hearing instruments that can remove all
background noise. Some of the newer high
end hearing instruments can reduce background noise and help you understand
easier in those situations but it can’t get rid of all background noise.
So why am I bringing this up? I love to help people hear and understand
better so that they can participate in and enjoy life. I know that all the audiologists in our
practice feel the same way as I do. Because
of this I want to make sure that everyone has the correct facts without any
misinformation. So if you have questions
about what is truly real and not just “magic” come in and visit with one of our
audiologists. We would be happy to
answer any of your questions about what is real and what isn’t.
One of the ways that we achieve this is that we hire only
audiologists. The reason we made this
decision is because with audiologists you have an individual who has at least a
masters degree and most of the time a doctorate degree. This education is focused specifically on
understanding hearing and balance disorders and the proper treatments for them
in the pediatric through geriatric populations.
It is very important for us to have the most knowledgeable providers
helping you.
So to sum it all up, if you want good, straightforward, and
sound advice about your hearing and/or balance problems please contact us to
schedule an appointment with one of our knowledgeable audiologists. Until next time……………….here’s to better
hearing. From Dr. Eric Maxwell
Dr. Eric L. Maxwell, Au.D, FAAA, was raised in St.
George and spent a lot of time in the Cedar City in his youth. He
studied Audiology at Brigham Young University and the University of Utah
and earned a Master’s of Science degree in Audiology from the
University of Utah. Upon graduating, Dr. Maxwell and his family moved to
Tucson, Arizona where he practiced Audiology for five years. When an
opportunity came to move to Cedar City, Dr. Maxwell jumped at the chance
and have been back in Cedar City for the past 8 years. He loves the
beautiful scenery, friendly people, and the community. Dr. Maxwell
specializes in:
- Digital Hearing Aid Sales, Service and Counseling Specialist
- Earmold and Hearing Protection Specialist
- Diagnostic Medical Hearing Assessments for Adults and Children
- Industrial Hearing Conservation Specialist